SEO means search engine optimization, which is the term used to describe a set of processes that aim in optimizing a website for search engines. SEO is important not only for getting high-quality visitors but it is also a process to increase the visibility of a website and to expand brand awareness.
SEO has two major types:
On-page SEO, Off-Page SEO.
On-Page SEO refers to settings you can apply on the site with the goal that it is streamlined for web crawlers. The most paramount on Page SEO Tips are:
• Optimized titles, keywords, and descriptions (Meta tags)
• Proper Structure of URL
• Sitemap submissions
• Internal links optimization
• Use of heading tags (h1, h2, h3)
• Image advancement (picture measure, legitimate picture names, utilization of ALT tag)
• Errors on pages, like 404
• Page loading speed
• Google Authorship confirmation for all pages
• Top-quality new content
• External connections
Off-page SEO is the procedure of enhancing your site pages outside your site by getting backlinks to it as the main thing you can do outside your site is to manufacture interfaces once again to it. These back connections go about as a vote to the substance of your website. The more and better votes you can get to your page the better it will rank in list items.
Here is some Off-page SEO techniques that will definitely push up to your site and improve the prospective of your content;
• Social Bookmarking
• Social Sites Networking
• Guest Posting
• Using Media
• Article Submission
• Forum Posting
• Link Baiting
• Directory Submissions
SEO basically used for increasing the traffic on your website. The traffic means direct visitors or viewers which derive to your website to view the material of your website like content, images, informative stuff, etc. If you want to increase the traffic on your website then you must promote your website in search engines.